![crowd watching the Black Crowes on stage performing at the Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/a04078873e739e054e163cc3111acd450a11bda0-6000x4000.jpg?rect=0,313,6000,3375&w=3840&h=2160&q=95&fit=max&auto=format&width=3840)
![crowd watching the Black Crowes on stage performing at the Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/a04078873e739e054e163cc3111acd450a11bda0-6000x4000.jpg?rect=0,313,6000,3375&w=3840&h=2160&q=95&fit=max&auto=format&width=3840)
Live
Black Crowes
Shake Your Money Maker Tour
year
2021 - 2021
capabilities
Asset Coordination
Design & Engineering
Fabrication
Integration
Scenic
Show Development & Production
LED Integration
The Black Crowes’ reunion tour was meant to celebrate the 30th anniversary of the band’s seminal debut album, Shake Your Money Maker. However, the much-anticipated live shows had to be rescheduled due to the global pandemic. After a year-long delay, TAIT was challenged to help the band deliver an unforgettable live show befitting the classic album’s retro rock’n’roll swagger.
![stage rendering of the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/5c56c217d277ed4828f0177df9a567ddbc484efa-1920x1080.png?rect=285,0,1350,1080&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![Woman in safety attire, googles, and mask, dyeing glass lamps for the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/2dab3fae209c487585f7ee2a61c4ee392932b6d6-4032x3024.jpg?rect=126,0,3780,3024&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![behind the scenes of the Black Crowes Shake Your Money Maker Tour workshop](https://cdn.sanity.io/images/d1a1yw91/production/330e477c6fa0c5f8dd34c8447ae2a0f880d4c51e-4032x3024.jpg?rect=126,0,3780,3024&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![umbrella illustration design featuring 2 black crowes, with x'ed eyes, one of them smoking for the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/1b5e55ed2c67c36aa5ac05a79f61016a043c66a0-3024x4032.jpg?rect=0,807,3024,2419&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
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![stage rendering of the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/5c56c217d277ed4828f0177df9a567ddbc484efa-1920x1080.png?rect=285,0,1350,1080&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![Woman in safety attire, googles, and mask, dyeing glass lamps for the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/2dab3fae209c487585f7ee2a61c4ee392932b6d6-4032x3024.jpg?rect=126,0,3780,3024&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![behind the scenes of the Black Crowes Shake Your Money Maker Tour workshop](https://cdn.sanity.io/images/d1a1yw91/production/330e477c6fa0c5f8dd34c8447ae2a0f880d4c51e-4032x3024.jpg?rect=126,0,3780,3024&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
![umbrella illustration design featuring 2 black crowes, with x'ed eyes, one of them smoking for the Black Crowes Shake Your Money Maker Tour](https://cdn.sanity.io/images/d1a1yw91/production/1b5e55ed2c67c36aa5ac05a79f61016a043c66a0-3024x4032.jpg?rect=0,807,3024,2419&w=3840&h=3072&q=95&fit=max&auto=format&width=3840)
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![Black Crowes Shake Your Money Maker Tour stage design featuring a brick wall backdrop, a standalone bar with stools and alcoholic bottles in the shelves, stage is light up in blue lights with pink and yellow](https://cdn.sanity.io/images/d1a1yw91/production/1df542d0939d40744ac7ec75b7f307bef5a374f8-6000x4000.png?w=3840&h=2560&q=95&fit=max&auto=format&width=3840)
To bring The Black Crowes’ vision to life, we built a fully working bar on stage with a vintage jukebox, rebuilt with custom LED lighting, which opened the show. We created a raised performance area for the band using our modular Mag Deck system, with concrete-fronted band risers. And to complete the back alley atmosphere, we created a curtain backdrop depicting bricks, graffiti, and buildings. Through meticulous attention to detail and creative ingenuity, we helped the Black Crowes transport their audience back in time to deliver a truly unforgettable concert experience.
![Black Crowes performing on stage at the Shake Your Money Maker Tour backdrop features a psychedelic orange mouth with lips that spell dirty honey](https://cdn.sanity.io/images/d1a1yw91/production/3b1f7c7526f1f4f7294a784efdd90d0681d44c4a-6000x4000.jpg?w=3840&h=2560&q=95&fit=max&auto=format&width=3840)
![silhouettes of crowd watching the Black Crowes perform on stage during their Shake Your Money Maker Tour, gritty red lit brick textural wall with graffiti on the backdrop](https://cdn.sanity.io/images/d1a1yw91/production/af54ab8719d0ff44853ab1dc3937f966f9c67013-6000x4000.jpg?w=3840&h=2560&q=95&fit=max&auto=format&width=3840)
The Black Crowes' Shake Your Money Maker 30th anniversary tour was a resounding success, captivating audiences across the globe with an extended run of over 100 shows. The live show was also recorded for posterity and is available as a celebrated two-disc live album.
Credits
Production Designer
Steven Cohen
Rehearsal Studios
Rock Lititz
Management
Mark DiDia of Red Light Management
Lighting/Video
4Wall Entertainment
Trucking
Upstaging, Inc.
Production Manager
Jason Danter
Sound
Clair Global